We were attending a trade show a few weeks ago when one of our clients walked up to me and said, “I’ve never been so bored at a trade show”.
Our guide said, "Don’t leave fish to find fish." I turned around and said, "What was that?" He repeated, "Don’t leave fish to find fish. When we find a spot where the fish are stacked up like this, we keep fishing. Many people just take a single pass at them and move on."
It’s a common question we hear from retailers, “how can I get a larger piece of the pie from my trade area?” Many search for answers in new vendors or merchandise offers, a different ad agency or the next cool promotional idea. While these changes can and often do deliver sales increases, they come at a price.
Every now and again, something new comes along that fundamentally changes the way we work...we have developed one of those fundamental work-flow changes and...it will have a significant impact on the way you work.
This report will show all of your categories, beginning with the top performing category in sales dollars. The second column will show your price points for each category. This report makes it easy to see where your sales and inventory are by price point and how well they line up with each other.